Better rides, guided by riders
Send clear, one-tap surveys over RCS to riders, so they rate trips and weigh in on service from their inbox, reaching far more of the ridership than the email or paper survey.
An in-inbox survey reaches far more riders than email or paper surveys.
On-time, cleanliness, and safety surveys show where to focus.
Route and schedule polls reveal what riders need next.
Thanks for riding the 12 to Downtown 🚌 One tap tells us how your trip went.
A sample Public Transit & Mobility RCS survey, fully customizable.
How RCS surveys work for Public Transit & Mobility
Public transit agencies are judged on the rider experience — reliability, cleanliness, safety, the feel of a route — and the way to keep improving it is to ask riders how each trip went. But the usual feedback tools fail: the comment form on the website is ignored, the email survey goes unopened, and the frustrated rider just complains on social media. RCS surveys reach riders in the texting inbox they actually check, from a verified, branded sender, with answers in a single tap.
A post-trip survey lands as a tappable card: a one-tap star rating for the ride, a 1–5 "how likely are you to recommend this service?" scale, and suggested-reply chips for what shaped it — on-time performance, cleanliness, safety, the driver. An open-ended reply captures the detail, surveys can be configured as anonymous for candor, and responses come in live so you can spot a slipping route fast.
The payoff is far higher response rates than email surveys, rider concerns surfaced before they become public complaints, and live analytics that show which routes, stations, and touchpoints are working.
Where it pays off
A post-trip survey lands as a one-tap star rating on on-time performance, cleanliness, and safety.
The survey arrives in the texting inbox riders actually read, not a feedback form they ignore.
A 1–5 question shows which routes earn satisfaction and which are slipping.
Surveys can be configured as anonymous, so riders share honest feedback about safety and service.
What you can launch
Survey templates in this pack
Sign up to use these survey templatesPublic Transit & Mobility RCS surveys: common questions
- When should a transit agency send a rider survey over RCS?
- Shortly after a trip while it's fresh, and periodically as a rider-experience pulse. An RCS survey lands in the texting inbox riders actually read, so a one-tap rating of on-time performance, cleanliness, and safety comes back fast — far more often than an email survey or a website form.
- Why do RCS surveys get more responses than email surveys for transit?
- Riders answer in one tap — a star rating, a 1–5 recommend scale, suggested-reply chips — right in the messaging app, with no form to load and no app to open. That in-inbox experience drives response and completion rates well above a typical email survey, on iPhone and Android alike.
- Can rider surveys be anonymous so riders answer candidly?
- Yes. Responses can be configured to aggregate without being tied to a name, which encourages honest feedback about safety, cleanliness, and driver conduct. State clearly whether responses are anonymous, and every send honors opt-in and STOP.
- What can a transit agency field with these survey templates?
- Post-trip satisfaction and recommend-score surveys, on-time and cleanliness ratings, safety and driver feedback, per-route surveys, and anonymous-feedback options — sent from a verified branded sender in Google Messages on Android and the Messages app on iPhone with iOS 18, with SMS fallback when a phone can't render RCS, and full opt-in and STOP compliance.
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